The toys enjoy a great following, although the usual purchasers' demographics have changed a bit over the years. In fact, aside from the popular toy soldier figures, Marx Western playsets became one of the flagship toys made and sold by the firm.Įven today, the popularity of Marx Western toys and figures is still huge. Manufacturing of the toys was a goldmine for Louis Marx and Company that time.
MARX WESTERN PLAYSETS TV
The playsets were actually regarded by some as an extension or promotional objects that further intensified and propelled the popularity of the Western tv shows and movies that they were based upon. Since the shows were so popular, the western toys that Marx made also gained a huge following and the popularity was phenomenal.Īmong the many popular Marx Western playsets launched into the market are the Fort Apache Stockade in 1951, the Roy Rogers Ranch and Mineral City in 1952, the Wyatt Earp playset in 1959 and the Gunsmoke playset in 1960. During this time period, cowboys and the wild west were some of the usual hit themes of movies and many TV programs. Just like many toys made today, entertainment companies sought to have their numerous hit television shows and characters licensed to toy manufacturers and other companies who would then sell goods to the public like lunch boxes and the playsets made by Marx. During this period of time, thousands of the figures were made and distributed not just in the United States but also in other countries like the United Kingdom. Dress Like a GI Joe Character This Halloweenĭo you aim to take a journey to the wild, wild West? The toy manufacturing firm Louis Marx and Company started making and selling its Western themed playsets in the 1950s.Maxus Bakugan: The Battle to Bring Home.
MARX WESTERN PLAYSETS MOVIE
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